The rise of smartphones has changed the way people take and share photographs. With the ubiquity of smartphones, it raises the question of which format is more popular for mobile photography – landscape or portrait?
Portrait photography, with its shape naturally filling an entire screen, is particularly well-suited for smartphones. With the advent of front-facing cameras, selfies have become a staple of mobile photography.
When it comes to mobile popularity, portrait photography is the clear winner. The format is more commonly used for social media posts, Instagram and TikTok especially, and even professional networking sites like LinkedIn. It is also a popular choice for lifestyle and fashion bloggers, as well as for e-commerce websites!
Real estate agents are always looking for new ways to showcase properties to potential buyers, and with the rise of mobile photography, it’s important to consider which format is most effective for showcasing homes. In this case, portrait photography is the clear winner.
Portrait photography is particularly effective in real estate photography as the widespread use of smartphones means that most potential buyers will be viewing listings on their mobile devices. As such, portrait photography is more suited for mobile viewing and can create a more engaging experience for potential buyers.
Estate agents should embrace the shift towards portrait photography to help sell properties. By utilising portrait photography, agents can highlight the exterior of a property using a full-screen image and showcase the unique features of a home. In a world where mobile viewing is becoming increasingly prevalent, portrait photography is the perfect format to engage potential buyers and create a lasting impression of a property.
Thanks to the very latest drone technology, we can shoot full high-quality aerial images in portrait. Rather than just cropping a landscape shot, reducing the image quality, we can shoot images natively in portrait format meaning the best possible image to showcase the property. Just another reason to work with us!
